About Elena
Elena Rodriguez is the force behind NexLab's IoT and embedded systems practice. With over 10 years of experience in hardware-software co-design, she has delivered end-to-end IoT solutions for industries ranging from smart agriculture to industrial manufacturing.
Elena earned her M.S. in Electrical Engineering from ETH Zurich, where she specialized in embedded systems and wireless sensor networks. Before NexLab, she was a senior engineer at Bosch, leading the development of connected industrial sensors used in automotive manufacturing lines worldwide.
At NexLab, Elena oversees device development, edge computing strategies, and cloud connectivity architectures. Her team works with platforms including ESP32, Raspberry Pi, NVIDIA Jetson, and custom PCB designs. She is a strong advocate for edge-first architectures that minimize latency and protect data privacy while maximizing the value of IoT deployments.